SPAA NEWSROOM
2020 SHINE Mural Festival - Artist: Alex Yanes

Registration for our 2021 Arts Business Academy for Creative Artists is now open!

February 3 - March 3, 2021

One session per week on Zoom!

flyer

 February 3, 2021 - Setting up your Arts Business with Eve Epstein

  • Who are you and what do you want your creative business to be? (Your elevator speech)
  • Why you should make the time to become a real business - benefits.
  • What is a freelancer? What is a 1099?
  • What is needed to become an LLC, sole proprietorship or incorporate (S Corp), and what are the differences/benefits.
  • How to register with the state and get an EIN number.
  • How to create a bank account.
  • And more!

 February 10, 2021 - Artists Diversifying Their Income Stream - don’t put all your eggs (or art) in one basket – Panel Discussion with Jim Woodfield and friends.  John Collins to moderate.

  • Selling on Etsy, Facebook Marketplace, Instagram, Website
  • Marketing your art, how artists should approach a gallery
  • Commissions
  • Teaching

February 17, 2021 - Writing as an Artist – it matters- D. Yael Kelley

  • Artist statement and Elevator Speech
  • Description of your work and how to translate that into answering Call to Artists and Award Submissions.
  • Researching and applying for Call to Artists
  • What an artist’s resume should look like
  • Pricing your art

February 24, 2021 - Artist Financing 101 - Bank of America representative

  • Building a Financial Foundation - personal banking, money management and credit
  • Starting a Small Business - Launch a small business; understand the basic types of business structures and the main elements that go into creating a business plan
  • Growing a Small Business - finances, such as budgeting, saving, borrowing money and managing debt; discuss common reasons why small businesses fail and how to set yourself up for success

March 3, 2021 - Social Media, Email Marketing and Media Releases – Tracy Kennard and John Collins

  • Effectively use Facebook, Instagram, You Tube and other sites to promote your work.
  • Design effective email marketing campaigns.
  • Writing and distributing media releases, images, media pitches. -- It seems simple, but why so many fail.

The cost for the series is $199 per person includes five highly interactive Zoom sessions plus three online classes.  Limited full scholarships are available.  Email tracy@stpeteartsalliance.org for a scholarship application.  Sessions will be held on Wednesday afternoons beginning February 3 from 1-2:30 p.m. on Zoom.
 
The Arts Academy is a program of SPAA’s Arts Resource Center, made possible with support from the Bank of America Foundation, Duke Energy Foundation, the Robert and Toni Bader Foundation, the TD Charitable Foundation, Pinellas Community Foundation, and the St. Pete Greenhouse; all helping to create entrepreneurial opportunities and financial stability for our creative community.

Presented by St. Petersburg Arts Alliance and St. Petersburg College

Register Today!
June 29, 2022
Dear Colleagues, a little over a year ago we launched the Comprehensive Arts Strategy (CAS) and we have come upon a critical juncture. The Tourism...
June 23, 2022
The St. Petersburg Arts Alliance (SPAA) partnered with the Mayor’s Office of Cultural Affairs to establish an Individual Artist Grant Program in...
June 23, 2022
Zero Empty Spaces (ZES) is a rapidly growing affordable artist studio/vacancy management initiative that creates working artist studios in vacant...
June 13, 2022
In celebration of Juneteenth, the St. Petersburg Arts Alliance wants to recognize and acknowledge all that Diversity, Equity and Inclusion add to...
May 02, 2022
Bestow – meaning a gift that is put to use. Recently, the St. Petersburg Arts Alliance was awarded a grant from NEA/Creative Pinellas for the 2022...
April 14, 2022
Tampa Bay artists are invited to submit portfolios for the SHINE Unity Project which furthers the mission of enabling diverse forms of art and...
April 13, 2022
"Member Moments" is where the St. Pete Arts Alliance's Board of Directors goes out into the arts community to have one on one interviews with our...
April 01, 2022
St. Pete Arts Alliance Welcomes Tiffany Ford as Director of Community Advancement St. Petersburg Arts Alliance (SPAA) is delighted to announce its...
March 24, 2022
"Member Moments" is where the St. Pete Arts Alliance's Board of Directors goes out into the arts community to have one on one interviews with our...
March 15, 2022
Second Saturday ArtWalk is a St. Petersburg Arts Alliance (SPAA) economic strategy to develop small businesses. “The ArtWalk Logo was updated to...
January 20, 2022
Exciting news for our SHINE St. Petersburg Mural Festival! Support from the National Endowment for the Arts will help create four murals celebrating...
January 19, 2022
Attention emerging creative businesses, artists, musicians and writers, the St. Petersburg Arts Alliance in collaboration with the St.Petersburg...
January 11, 2022
The St. Pete Catalyst identifies Terry Marks as an "Influencer" in our community! Click here to read the article.
January 10, 2022
MUSE is back! We are overjoyed to honor our artists and celebrate our City of the Arts at the fabulous Morean Center for Clay in the Warehouse Arts...
December 17, 2021
"Member Moments" is where the St. Pete Arts Alliance's Board of Directors goes out into the arts community to have one on one interviews with our...
December 13, 2021
Check out this awesome article, CREATECatalyze 2022: Terry Marks, St. Petersburg Arts Alliance , from the St. Pete Catalyst about our very own Terry...
November 16, 2021
Saturday, November 20th from 10 AM – 5 PM Sunday, November 21st from 10 AM – 4 PM For the first time since inception, the St. Petersburg Arts...
October 19, 2021
"Member Moments" is where the St. Pete Arts Alliance's Board of Directors goes out into the arts community to have one on one interviews with our...
September 16, 2021
October 5, 2021 from 6:00 - 7:15pm The Palladium Theater 253 Fifth Avenue North St. Petersburg, FL 33701 Presented by the St. Petersburg Arts...
September 15, 2021
October 12, 2021 from 1:00 - 2:30pm Location: Zoom Registration: Free The St. Petersburg Arts Alliance is providing a (free) Health Insurance...
September 14, 2021
"Member Moments" is where the St. Pete Arts Alliance's Board of Directors goes out into the arts community to have one on one interviews with our...
August 26, 2021
Our new series, "Member Moments" is where the St. Pete Arts Alliance's Board of Directors goes out into the arts community to have one on one...
July 30, 2021
Four-point plan aims to make St. Pete the “Preeminent City of Arts in the Southeastern U.S.” The St. Petersburg Arts Alliance, Downtown Partnership,...
July 20, 2021
ST. PETERSBURG, FL (July 19, 2021) - In response to the drastic change in the business environment stemming from the pandemic, the City of St....
June 18, 2021
The St. Petersburg Arts Alliance partnered with the Mayor’s Office of Cultural Affairs to establish an Individual Artist Grant Program in 2015. For...
June 08, 2021
Mark Feinman is a drummer, composer, and educator from the Tampa Bay area with over twenty years of extensive performance and composition...
May 18, 2021
Collins praised the city’s municipal services, including higher education, healthcare, and the parks system, “but it’s our arts and culture that...
March 22, 2021
The St. Petersburg Arts Alliance is thrilled to announce that board member, Kimberly Jackson, has been chosen as a 2021 First Lady in African...
March 18, 2021
The Board of Directors at the St. Petersburg Arts Alliance is delighted to announce the unanimous approval of Terry Marks as our new Chief Executive...
March 11, 2021
MUSE Awardees - Where are they now and what do they envision a post-COVID future to look like?
February 03, 2021
Artists, writers, musicians, graphic artists, filmmakers – anyone working as an independent arts contractor will benefit from a review of what is...
January 21, 2021
By Jenee Priebe The beginning of 2021 marks nearly a year of life under the tyranny of Covid-19. Pandemic norms are characterized by isolation, fear...
January 18, 2021
St. Petersburg Arts Alliance presents a report that offers possibilities for St. Petersburg’s future. We offer recommendations along with practical...
January 18, 2021
Registration for our 2021 Arts Business Academy for Creative Artists is now open! February 3 - March 3, 2021 One session per week on Zoom! February...
January 14, 2021
Americans for the Arts is offering a free two-part webinar series to cover the new array of arts funding opportunities on Friday January 15 and 22...
December 28, 2020
The St. Petersburg Arts Alliance is presenting our annual Arts Business Academy for emerging creative businesses. This certificate course will...
November 23, 2020
The St. Pete Arts Alliance presents a Zoom panel discussion with successful professional public art creators and those in the public arts sector –...
November 10, 2020
By Rowan V. Come and visit Jim Swallow and a variety of other artists at Soft Water Studios. The exhibition may be on its final week, but you can...
November 10, 2020
The SHINE® Mural Festival partnered with the St Petersburg College Institute for Strategic Policy Solutions to moderate and facilitate this...
November 06, 2020
We welcome the Glazer Vision Foundation and the #OneShareOnePair project to the SHINE Mural Festival – committed to providing Glasses For All...
November 04, 2020
The St. Petersburg Arts Alliance believes deeply in the power of creativity to bring community together. During these difficult times, we are...
October 29, 2020
A new planning effort launched to help St. Petersburg’s artists, arts organizations and cultural leaders navigate the impact of COVID-19 and build...
October 16, 2020
Through November 14 Soft Water Studios 515 22nd St S Thu-Fri 11-5 Free Photographer Jim Swallow, who is creating portraits of MUSE award winners St....
October 13, 2020
The St. Petersburg Arts Alliance sent this email to our Mayor, Deputy Mayor, City Council Members and County Commissioners, to let them know that...
October 09, 2020
A nationwide effort for children, young adults, families and classrooms to write letters to Senators voicing support for the arts throughout the...
September 24, 2020
Since 2015, the St. Petersburg Arts Alliance has been partnering with the Mayor’s Office of Cultural Affairs to establish an Individual Artist Grant...
September 23, 2020
The St. Pete Arts Alliance’s Funding Future Program has awarded over $5,800 to help students find training in the arts, despite COVID and social...
September 22, 2020
Creative Generation is working to ensure that the next generation reaches their full potential to solve society’s greatest challenges. They are...
September 11, 2020
Creative Capital is offering a free online workshop that will share concrete examples and tools to show artists how their work can inspire people to...