St. Petersburg Arts Alliance is collaborating with St. Petersburg College to offer a professional development Arts Business Academy for emerging artist, musicians and writers.
This six week certificate course will provide creatives with the skillsets and confidence toward a thriving career. Local arts professionals and business leaders will provide the training on the following topics:
- Defining Your Goal – Developing Your Arts Business Brand
- Before You Market, Protect Your Creative Expression
- Pricing & Budgeting for Your Artwork and Business
- Award Opportunities (and Grants) for Individual Artists
- Social Media, Email Marketing and Media Releases
- Approaching, Marketing, Developing and Maintaining Customer Relationships
In addition to the sessions, participants will have access to supplemental non-credit workforce training courses. These non-credit courses will help participants develop their professional skill sets and provides a great introduction to other academic options, including:
- Essentials of Marketing
- Improving Writing Skills in the Workplace
- Learn to Effectively Communicate
Scholarships available and provided by TD Charitable Foundation. The cost for the series is $399 per person for six highly interactive class sessions plus three online classes. You can email firstname.lastname@example.org for a scholarship application.
Class size is limited. Sessions are held on Tuesday evenings beginning January 21 from 6-8 pm at the SPC Downtown Center, 244 2nd Ave N. Free parking is available.
“The St. Petersburg Arts Alliance is committed to professional arts education to support the growing numbers of artist entrepreneurs who drive our creative economy,” SPAA Executive Director John Collins said. “And thanks to the TD Charitable Foundation, we are thrilled to offer scholarships so that the academy remains financially accessible.”
“We are so very excited about our partnership with the Arts Alliance. The infusion of arts and business not only adds value to our community, but provides participants with additional skills that will help to sustain their creative focus,” states Dr. Tashika Griffith, SPC Provost for Midtown, Downtown and the Palladium.
“TD Bank, through the TD Charitable Foundation, is proud to be able to partner with the St. Petersburg Arts Alliance in helping to bring this new program to various members of our local community. We are also excited that the funding will support St. Petersburg’s thriving artist community and help create entrepreneurial opportunities and financial stability,” says Carole Groves, TD Bank Retail Market Manager for the Tampa Bay Region.
Registration information can be found here.